TikTok is introducing a updated setting that permits them to cut down on the quantity of artificial intelligence-produced content appearing in their feeds. This step comes as the service revealed that it now features over 1 bn AI videos.
Testing and Rollout
The update is in a pilot phase over the coming weeks before a widespread release. This development coincides with a surge in AI-generated material, fueled by emerging content generation software.
AI Content on Other Platforms
Recent reports that nearly a tenth of the quickest rising content creators on a popular video site exclusively feature content made by AI. A large amount of this output is considered “AI slop”, a term for poor-quality, mass-produced content that is frequently nonsensical or bizarre.
Our research shows that numerous viewers appreciate content created using AI tools, including digital art to science explainers, and we want to offer the community the power to adjust the amount of that, depending on their own likes,” stated a company executive.
AI on the Platform
The platform disclosed that there are currently 1.3bn videos on its service labeled as artificially created. Collectively, in excess of 100 million videos are uploaded to the app daily, making AI content a limited percentage of its total content library.
How to Adjust Settings
Viewers will be capable of limit or boost the level of AI content they view by accessing the topic control option in the app and selecting “AI-generated content”. Additional categories that currently be adjusted under the setting encompass politics, clothing, aesthetics, and choreography.
Platform Guidelines
TikTok’s rules require content makers to tag convincing AI-made content, and it forbids harmful fake videos of celebrities or critical incidents. Any authentic-looking artificial content that is unmarked can be taken down under its user guidelines.
Additionally, the platform will henceforth add an AI-generated label to content produced via its own AI tools, or detected by an cross-platform project for recognizing content made by AI. This action is designed to deter users from attempting to bypass the tagging system.
Educational Initiatives
The platform is additionally establishing a $2 million AI literacy fund for specialists and institutions to create informative material about responsible artificial intelligence. This project will support charitable organizations specializing in training computer science.
Content Safety Approach
The platform has defended its safety measures, amid discussion over intentions to cut jobs for hundreds of safety staff in Britain. The company is set to reduce a significant number of roles in its trust and safety division in its British office, with labor groups and digital protection specialists raising concerns that staff are being displaced by machine-led review.
A senior executive stated that staff-based oversight would remain essential, but artificial intelligence can protect employees by removing the most harmful content ahead of it has to be seen by people. The company reported a 76% decrease in shocking and graphic content reviewed by human moderators over the last 12 months due to reliance on its automated systems.
We believe it is crucial to combine humans and technology to keep the platform safe,” she said. “We’ll have humans as part of that process, but we further consider it’s extremely critical to minimize viewing of dangerous material as quickly as possible, which is where a significant AI assistance is proving valuable work at speed.”
